Here’s how to use talent evaluation to grow your business in any market.

I have the privilege of coaching some of the biggest and most profitable businesses in our industry. Right now, we’re all preparing for the market ahead by evaluating the definition of our capacity talent versus. cul-de-sac talent.

On pages 40 to 41 of “Shift” by Gary Keller, he talks about finding true talent. By definition, it’s someone who is a great match for the job you need them to do, they’re motivated to do it, and they can do it well. They have all the skill necessary to do the job you hire them to do at a high level.

However, these individuals may actually be cul-de-sac talents by definition. This means that they have all the skills and motivation but won’t grow beyond their current position. Capacity talent, on the other hand, can do their jobs at a very high level and much more. They will push you for a larger role and more responsibility. Capacity talent is your greatest asset in any shift. It requires less time and will accomplish more.

Why not have your current capacity talent lead some virtual assistants to deliver an extraordinary client experience? What tasks could you leverage to a VA that would free up some time for your capacity talent to continue to grow and work on the business?

“Capacity talent is your greatest asset in any shift.”

Offshore VAs can work non-office hours, and it ensures that businesses have eyes and hands 24/7. They are cost-effective for the same level of talent, and they save on expenses and office space. They also allow you to focus on your 20% so you can prioritize dollar-generating activities.

The Perfect Operation Team launches Thursday, April 7. We’ll go over each role of the operation and how each one can leverage cyber support to deliver an extraordinary client experience. Let us do the heavy lifting for you and train your operations team in how to do more with less as we prepare for the inevitable shift ahead.

If you have any questions for me about The Perfect Operation Team course or anything else related to the real estate business, don’t hesitate to reach out via phone or email. I look forward to hearing from you soon.